Whenever we start a discussion about guest data in the vacation rental industry, it’s always worth noting that the industry as a whole— and compared to other hospitality industries— is in its infancy. So if you are a property manager who is swimming in data but unsure of what data is important and how best you can put it to …
There is so much to cover when it comes to vacation rental property management fees. We’ve spoken to experts on the topic about why fees are so complicated, and a little bit about the different types of vacation rental fees. But there isn’t a truly comprehensive list of the fees you should or shouldn’t have and the exact breakdown of …
Are you frustrated with your vacation rental property management revenue management strategy? Are you interested in increasing the maximum revenue potential from each of the properties in your portfolio? If so, then read on to learn more about dynamic pricing strategies that vacation rental property managers can use to increase revenue. We’ll explore strategies for increasing your vacation rental prices …
How Vacation Rental Minimum Stay Requirements Undermine Your Revenue Strategy—and How to Fix It Vacation rental minimum stay requirements are a mainstay of the short-term rental industry. They can even be a valuable tool in certain instances. Some vacation rental homeowners or property managers use them to give their cleaning and maintenance staff a little extra time between stays. Some …
Is Beginners Swim Class a Lesson in Revenue Management? (Yes!) My 15-month-old son recently started swimming lessons with a class of other toddlers. During the first lesson, I was able to observe while my husband and the other parents supported their children through learning this important life skill. While watching how the different toddlers reacted to each new skill I …
Pricing your vacation rentals correctly is the key to getting the most out of your investment, whether as a vacation rental property manager handling tens to hundreds of properties or a vacation rental homeowner looking to make a little money back on your personal holiday home. But vacation rental pricing isn’t only about nightly rates and fees, and it can …
Fees can feel like a bit of a mystery. How many fees are too many? And can they really impact a property’s booking conversion and revenue? We sat down with Venture Found’s President, Nick Borst, and our own Director of Revenue, Kevin Lincicome, to discuss the tips and tricks for handling vacation rental property fees, and how a vacation rental …
Photography Best Practices That Turn Lookers into Bookers Capturing a potential guest’s attention is becoming more and more challenging as the vacation rental industry grows. And in the era of the social media scroll, property managers are looking for more effective ways to grab a user’s attention and get them to book. High-quality vacation rental photography is quickly becoming one …
According to Vrbo’s 2018 Industry Trends Report, vacation rental managers earned $44 for every $1 spent on email marketing. While other marketing channels like social media, paid search, and content marketing may receive the majority of the buzz, marketers continually report that email marketing drives more conversions than any other marketing channel. It’s clear that growing your vacation rental email …
As vaccines roll out across the country and leaders predict a return to normalcy—at least when it comes to 4th of July barbecues—our industry is buzzing. Demand for vacation rentals is projected to break records in the summer of 2021. A recent Airbnb survey indicates that 54% of Americans plan to travel this summer, and vacation rentals are expected to …
