Property Management Strategies for Using Photos to Boost Bookings at Your Panama City Beach Rental

In today’s world, almost everyone has a smartphone or tablet, so virtually anyone can be an amateur photographer. In fact, some amateurs have some pretty impressive skills. But even so, it’s hard to match the skill and the quality of photo that you’ll get when you work with a professional photographer, especially when it comes to photographing your vacation home. …

How to Work with Your Airbnb Property Manager to Market Your Vacation Home on Social Media

Social media plays a major role in the online activities of many people. There are few venues that are more effective at marketing, increasing online visibility, and relationship building — three things that are very important for success in today’s hyper-competitive vacation rental home niche. Just last week, I stumbled upon a friend’s Facebook post in which she shared photos …

South Lake Tahoe Vacation Home Marketing Tips from Top Property Managers

Lake Tahoe—known as the nation’s largest alpine lake—is an iconic tourist destination. I’m one of the many Americans with memories of vacationing at this destination during my childhood. A family friend owned a vacation home in South Lake Tahoe, and we’d do a vacation home trade at least one or two weeks per year with this family. They’d stay at …

How Your Property Manager Can Help Name and Brand Your Vacation Rental to Boost Your ROI

Just a couple of decades ago, a website was a novelty, especially for a vacation rental. Heck, even some of the larger hotels only recently put up professionally designed websites. But the reality is this: A name, website, and defined brand identity are essential for succeeding in today’s internet-centric world. When my property manager first approached me about naming and …