When our team at Rented first started asking managers about using dynamic pricing we would often hear “I don’t want to use a tool that bottoms out my rates.”
Now we are in a world where the exact opposite is happening due to excess and record demand in many destination markets, rates are going through the roof. There are valid concerns for managers if they are raising rates too much, and even asking for a MAX rate filter. What is this madness!?
While we obviously understand you don’t want to oversell your property we need to think about what happens when you price too low, relative to the market. Are you leaving money on the table? Join us for the third episode in our series The Art of Pricing for this important and timely conversation.