One of the most common things we hear from vacation rental owners is that they don’t want to take bookings that they’ll just “lose money” on, but often they are considering the total expenses for each guest night as opposed to only considering the incremental expenses of having someone in the home vs having it vacant.
Join us for the fifth episode in our series The Art of Pricing, with guests Jesse Ehret from Ximplifi, Karen Fleck from Rented, and Cliff Johnson from Rented. We explore how to have those conversations with owners to help ensure they are not including fixed expenses such as a mortgage, internet, or other expenses that are going to be the same (or minimally different) whether or not a guest is in the home. This should help ensure your owners don’t set unreasonable minimum rates that hurt their bottom line, which in turn hurts your bottom line as a manager.
